As a nation witnessing tremendous growth across industries, India continues to be plagued by inadequacy in the healthcare sector. More than 70% of specialists cater to only 30% of the geography. We have to build technology infrastructure and partnerships for early health.
One of the main reasons for this ever-widening gap is the lack of specialists and the lack of focus for preventive health in smaller cities and towns.
General Practitioners, though comparatively greater in number in these parts often lack access to the necessary healthcare technologies and when patients rush at a late stage there is tremendous stress resulting in comprised diagnoses and suboptimal care.
GenWorks was created to bridge this very gap by leveraging its close association with GE Healthcare, whose vision is 'At work for a healthier India' — GenWorks aims to make quality care available across the country.
Our endeavor to improve access and affordability has taken wings and now we have solutions across the care areas.
Paucity of specialists
Lack of focus on Preventive Healthcare
Inadequate access to healthcare technology
Our endeavour to improve access and affordability has taken wings with the GenWorks way of aligning with the needs of every hospital and clinic and understanding their ecosystem to structure affordable solutions. We have succeeded in touching over 200 million lives but we have miles to go before we sleep.
Our Approach is to bring holistic solutions by adopting the following:
Understanding customer needs
Taking the Care Cycle approach
Leveraging technology to insure access, efficiency and affordability
Digitalizing in every sphere of Healthcare to transform limiting conventions.
Organizing screening to treatment with data back up
Forging partnerships with global leaders in Healthcare
Making solutions our priority by understanding current limitations
Ensuring delivery to the last mile; where roads don’t go.
The Care cycle approach delivers all healthcare solutions under one platform by way of ground breaking partnerships with specialists in their fields. With our mission of @ work for Healthier India, we realize we have to be doing much more than selling transactionally. Hence, GenWorks. For us - You Matter
“Be the change you wish to see in the world” – Gandhi
Why Fresh GenWorks?
Healthcare in India is underserved with 80% of the specialists catering to only 20% of the geographies. The need of the healthcare industry is to bring in awareness, affordability, and accessibility to all and digitization is the way forward. The disease burden in India is on the rise and now is the time to make a visible difference. An NRHM report states that 60% of our Primary Health Care centers have only one doctor; this accentuates the dearth of rudimentary health services in these geographies, especially in an age when the burden of non-communicable disease is increasing and the risk to life is alarming. It is a time for quick action and digitization is a palpable option.
We, at GenWorks, are dedicated on building awareness by leveraging the technology available and providing affordable solutions across geographies through our digital solutions. Through digitization we are focusing on improving specialist access to the last mile. We believe we can create an impact with our ‘care cycle’ approach that focusses on connecting all patients to specialists at the need of hour.
At present, India is a treatment mandated population with scarcity of screening facilities in tier 2/3 geographies. We approach a doctor only when already in distress. This has had a two-fold impact: we have diagnostic procedures in place, but it has come at the cost of inadequately developed screening facilities. This is a call for help for us to focus on early health, i.e. early screening, early treatment, and early diagnosis which will also reduce the total cost of healthcare.
Our aim at GenWorks is to mould the thinking of our people into one of a preventive mindset by making affordable and effective screening facilities available and to prevent preventable deaths. With the help of the pioneers in health care, Apollo Hospitals, we are leading the way to creating an equitable distribution of a preventive health care solutions across income, geography, and gender demographics – all digitally. We will now build more partners to deliver early care across the care segments. With our solutions already creating an impact in many parts of India, we truly believe we can bridge this gap and bring awareness, accessibility, and affordability to all with our efforts to work towards a healthier India.
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